McDonald’s has not opened in Tehran (only weeks after a nuclear deal was reached). Despite the prospect that the deal will ease international sanctions and possibly portend a change in Iranian revolutionary attitudes toward American companies, Mash Donald’s and other knockoffs of American food culture are a home-grown phenomenon. Questions: 1. Do you think that… Read more »
Posts Tagged: trademark dispute
Trademarks Gone Wild
A bitter legal battle is raging between a best-selling author and a management guru against America’s largest Greek yogurt manufacturer. For Chobani, it is a fight about an ambitious brand campaign and its straining process that is built around the phrase “How Matters.” For Dov Seidman, “How Matters” revolves around his business of helping companies… Read more »
Intellectual Property Disputes
The proper valuation and management of intellectual property is an area where accountants add value to their client services. Often companies engage accountants and other financial experts to defend both plaintiffs and defendants in intellectual property (“IPâ€) disputes. As this video shows, similarity in names or trademarks can be at the heart of these disputes. … Read more »