Amazon Prime Price Increase

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Amazon.com Inc (AMZN.O) raised the monthly fee for the U.S. version of its fast-shipping and video-streaming service Amazon Prime by $2. Questions: 1. What is the goal of this price increase? 2. When was the last time Amazon raised a Prime rate? 3. What did Amazon’s price increase coincide with? 4. Approximately how many Prime… Read more »