According to the New York Times, making TikTok content for brands is the hot new gig and job sites are peppering listings with ads for “TikTok content creator interns.”
- The article talks about a University of Missouri intern. Where was she working when she produced her hit Tik Tok video?
- According to marketers, what is Generation Zalpha?
- What companies have recently posted jobs for interns that will help them build their presence on TikTok?
- Why does the article say that efforts to recruit young people for a TikTok presence is more unique than that for other social media apps?
Maheshwari, S. (2023). Wanted: Interns Who Can Make TikTok Hits. The New York Times, Feb. 12 (Retrievable at https://www.nytimes.com/2023/02/12/business/tiktok-interns.html).