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Credit rating giant TransUnion is buying Neustar, an identity resolution company for $3.1 Billion in cash.


  1. When is the deal expected to close?
  2. How much is Neustar expected to generate in 2021?
  3. What is the strategic benefit of Neustar for TransUnion?
  4. Who owned Neustar going back to the 1990s and today?
  5. What part of Neustar will not be sold?
  • Sources:

Spangler, T. (2021). TransUnion to Buy Consumer-Data Aggregator Neustar for $3.1 Billion in Cash. Variety, Sep. 13 (Retrievable online at

Cooper, R. (2021). Most of Neustar to be Sold in $3.1B deal. Washington Business Journal, Sep. 13 (Retrievable online at