Walmart Gaining on Amazon!

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According to the Washington Post, Walmart, which has worked hard to shed its image as an old-school retailer, recently offered proof that its efforts are working: Online sales rose 50 percent, the company said, as more Americans flocked to Walmart.com for everyday items.

Questions:
1. After the announcement about the increase in online sales, what happened to Walmart shares?
2. What has Walmart done to expand its online reach?
3. How much are Americans expected to spend this Holiday season?
4. What are the projections for Target?

Source:
Bhattarai, A. (2017). Walmart, gaining on Amazon, says its online sales grew 50 percent. The Washington Post, Nov. 16 (Retrievable online at https://www.washingtonpost.com/news/business/wp/2017/11/16/walmart-gaining-on-amazon-says-its-online-sales-grew-50-percent/?hpid=hp_hp-cards_hp-card-technology%3Ahomepage%2Fcard&utm_term=.adf499a21bea)